Alfonso de Gaetano works at Google as Branding Sector Lead for the Middle East and North Africa. In his role, he is in charge of Sales activities and supporting business development activities for Google MENA across all sectors (Telecom, Technology, FMCG, Luxury, Automotive) Before Google, Alfonso was a Principal at Booz & Company in Dubai. He spent more than 7 years in Management Consulting and he was part of the Telecom practice of Booz & Company, specialized in Corporate Finance, Investment Strategy, Business Development, Strategic Alliances and Partnerships He lead one of the largest Synergy Program of a large Telecom conglomerate and was responsible of several successful Due Diligence and Acquisitions of Telecom operators in Asia, Middle East and Africa Alfonso also spent almost 2 years as Vice President of the SWF Dubai Group, mainly focusing on M&A and post acquisition activities for Financial Service companies He holds a Materials engineering degree from Federico II University in Napoli, and a MBA from Stoa’ Business School in Napoli